Blogging can be an overnight huge success or a dismal failure that drains all your enthusiasm and energy until you are ready to just quit. There's some definite techniques, habits and mental processes that determine where you will land when your blog goes online.
Here's a few considerations that determine how you will fare:
Success:
In order to be considered a professional blogger, you have to have a domain of your own. This gives you some credibility with other bloggers and your visitors. Make your domain name easy to remember and short. A domain name that reflects the niche focus of your blog would be useful.
Your success is totally based on the traffic you can drive to your blog and that traffic, for the most part, is determined by Google's spiders and what they find on your blog when they visit. You will have to update your blog on a frequent and regular basis...weekly is good, some say 2-3 times a week...or your visitors will be bored and not return. When the spiders return and find the same old content on your blog, they will just go somewhere else and you will be invisible on the Web.
Make sure your content is related to your specific target niche. If you are targeting the gardening niche, for example, you can have a directory of gardening articles, including lists of tips and how-to articles to supplement your frequent main blog posts. Write new articles each week to add to the directory. Content is still king!
Failure:
If your posts wander off your niche and quit being attractive to the readers who subscribed in the first place to get your information about that niche, you will have a rash of readers unsubscribing. Stay focused on your topic and keep the information current.
Even though writing for the Web requires a personal touch, that does not mean that you can go on and on about your latest shopping trip or how undecided you were about the topic for that day's post.
The fastest disaster you can create for your blog is to let it get stale and not update it frequently. That broadcasts a lack of responsibility and a definite lack of caring on your part to your subscribers. All subscribers to any online offering, including newsletters, want to feel important to you and a part of your business.
The choice is yours. Are you blogging for success or failure?
Randolf Smith is a Blogger, Copywriter and Experienced Internet Marketer who specializes in helping others learn from his own 8 years of online adventures. His blog site at http://www.randolfsmith.com could provide you with the extra help you'd value today. Pick up his daily freebie while you're there.
